Soul App Unveils 2024 Gen Z Double 11 Consumption Behavior Report: “Happy Consumption” Surges, with Over 40% Valuing “Emotional Value”
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November 12, 2024

Soul App Unveils 2024 Gen Z Double 11 Consumption Behavior Report: “Happy Consumption” Surges, with Over 40% Valuing “Emotional Value”

SHANGHAI, Nov. 12, 2024 /PRNewswire/ -- The 2024 edition of Double 11 graced us earlier than anticipated. During this "Double 11," Just So Soul Research Institute, a think tank dedicated

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